Rynek bankowości mobilnej w Polsce – stan i perspektywy rozwoju
The Mobile Banking Market in Poland – State and Perspectives of Development
Author(s): Krzysztof FirlejSubject(s): Economy, Business Economy / Management
Published by: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
Keywords: electronic banking; Internet banking; mobile banking
Summary/Abstract: The aim of this article is to present the current state and perspectives of the development of mobile banking in Poland, in the view of chances and threats observed in this market. The initial part of the work is an introduction into the issue of mobile banking. The next part includes an attempt to char-acterize the state of the development of mobile banking in Poland, basing on data concerning activity of users in this channel in the years 2016-2017. Next, the work presents perspectives of the devel-opment of mobile banking in Poland, showing chances and threats resulting from market condi-tions
Journal: Ekonomiczne Problemy Usług
- Issue Year: 131/2018
- Issue No: 2/2
- Page Range: 55-65
- Page Count: 11
- Language: Polish