ЧИК ЛИТЕРАТУРАТА ВО МАКЕДОНСКИ И ХРВАТСКИ КОНТЕКСТ
CHICK LITERATURE IN MACEDONIAN AND CROATIAN CONTEXT

Summary/Abstract: Starting from the so-called "right" and "left" critique of popular culture and critical theory, this paper aims to answer the question why chick literature is so much read and written. Tracing the reception of the genre in Macedonia (through the FEMINA forum in absence of academic research) and Croatia, the study transmits more than the distinctive features of the genre. Accepting the thesis that we are living in a posthegemonic era provides answers about the popularity of the genre which lie in the transfer of the norm in fact. If, in the age of hegemony, power arises from objectivization of value, i.e. "value", in the posthegemony age power is a factual value. The fact takes the logic of the value, so the chick literature allows sharing the frustration-related experience of a new state that requires new models of life and literary practices.

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