ФЕЙКИ У СУЧАСНИХ МЕДІА: ІДЕНТИФІКАЦІЯ ТА НЕЙТРАЛІЗАЦІЯ
FAКES IN MODERN MEDIA: IDENTIFICATION AND NEUTRALIZATION

Summary/Abstract: Purpose of the article. The research is aimed at analyzing fake information as innovative information management tools in online social networks used in modern hybrid wars. The specificity of these tools lies in the sophisticated manipulation of public opinion, which takes place by psychological pressure, the use of attractive content and effective methods of disseminating information. The methodology of the research is based on such general scientific methods as synthesis, analysis of comparison, as well as applied: modeling, forecasting. This methodological approach allows us to transfer the applied nature of the studied problem to the plane of scientific research.

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