MANAGERIAL APPROACH OF THE COMPANY
MANAGERIAL APPROACH OF THE COMPANY

Summary/Abstract: From the managerial point of view, the company can be considered as a complex cybernetic and economic system. From this managerial approach, the efficiency, quality and effectiveness of the company are present if the following three requirements are met simultaneously and compulsorily: the operational subsystem is reflected as well as possible in the decision-making subsystem; the informational subsystem must operate in real time; the outputs and inputs must be correlated and inter-conditioned. There are two approaches of the company’s economic goal. The managerial approach considers the company an organization whose economic goal is to use efficiently and effectively the human, material, financial and informational resources, in order to satisfy human needs materialized through demand, by offering for sale goods and services. From the strategic point of view, the economic goal of the company is to maximize the value and to satisfy the interests of the stakeholders.

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