Działania w ramach Społecznej Odpowiedzialności Biznesu wśród przedsiębiorców z sektora MSP w województwie małopolskim
Activities within the Corporate Responsibility Society among Entrepreneurs from the SME Sector in the Malopolska Province
Author(s): Dagmara K. ZuzekSubject(s): Economy, Business Economy / Management, Marketing / Advertising
Published by: Społeczna Akademia Nauk
Keywords: corporate social responsibility; SME sector; benefits; barriers
Summary/Abstract: Corporate social responsibility is a concept which, on the one hand, enjoys considerable interest of both practitioners and theorists of business life, and on the other hand is so capacious and problematic, that raises extreme opinions on the merits of including it in the operating strategy of a company. The topic of the article is the perspectives of CSR in small and medium sized enterprises in the malopolska province. The article contains the definition of corporate social responsibility, and the factors that can influence the dynamics of CSR in this enterprises.
Journal: Przedsiębiorczość i Zarządzanie
- Issue Year: 19/2018
- Issue No: 4.1
- Page Range: 341-352
- Page Count: 12
- Language: Polish