Obraz medialny Polaków mieszkających w Wiedniu w przekazie Austriackiej Rozgłośni Radiowo-Telewizyjnej (ORF)
The Media Image of Poles living in Vienna in the Programs of the Austrian Broadcasting Corporation (ORF)

Summary/Abstract: Among western countries, Austria stands out in its monopoly by state and political parties of audio-visual media. This is perceived by the citizens, who make a mockery of the main radio and television broadcaster (ORF), describing it as Rotfunk, i.e. the Red Broadcaster. This reflects the practice of employing persons associated with the social democratic party in high positions. The issue of Poles living in Vienna does not appear too often in the ORF. This is confirmed by the fact that Poles are well integrated in the Austrian capital. Because the media are “selling” what is negative, pathological, the lack of references to Poles is a reason for satisfaction. From time to time, Poles appear as people of success in the world of culture, art and economy. There are also negative references, to Poles who commit offences.

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