Market Analysis on the Presence of Social Responsibility in Companies in Bosnia and Herzegovina
Market Analysis on the Presence of Social Responsibility in Companies in Bosnia and Herzegovina

Summary/Abstract: Corporate social responsibility implies that all transactions in the Company executed with respect to the economic legal and ethical principles. In Bosnia and Herzegovina, a relatively small number of companies expanding their economic objectives of socio - economic and included in solving social problems. Due to technical - technological progress changes occur rapidly and result in a large number of social problems that can return a negative impact on business operations. There is a wide choice of alternatives by which companies can do business socially responsible, and each of these alternatives offers a number of benefits for all involved (company, non-profit organizations and consumers). The subject of this analysis involves, on the one point of view corporate social responsibility, and on the another the success of the company. Corporate social responsibility will beexamined through economic, social, environmental and ethical dimension. The aim of this thesis is to theoretically position management and social responsibility as part of the management functions in the work of the business entity. Also, aim is to point out the many advantages resulting from the application of socially responsible business practices and point to the achievement of successful cooperation between of interest groups influential in the development of Boards. This paper will explain the dimensions of corporate social responsibility, to point out the many benefits arising from the application of such business practices and potential problems that may occur. Methodology is based on the analysis and synthesis of primary and secondary data. Secondary, data were used in this study are available in the scientific and professional literature. in the development of work methods were used to analyze, synthesize, descriptions and comparisons. The research purpose and significance is to highlight the growing impact that society has on the company and / or organization and importance of corporate social responsibility as an important factor of achieving competitive advantages. The purpose of the study also explained that CSR is the value and strategy, not just a means of making a profit company.

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