Прякото онлайн излъчване (live streaming) от министър-председателя във фейсбук като инструмент за комуникация
Live online streaming by prime minister on facebook as a tool for communication
Some rhetorical and communication aspects
Author(s): Penka Vasileva-GeorgievaSubject(s): Philosophy, Social Sciences, Communication studies, Theory of Communication, Rhetoric
Published by: Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски”
Keywords: live online streaming; rhetoric; public communication; political agenda
Summary/Abstract: This study aims to review some of the rhetorical and communication aspects of live online streaming. The format is used by the Prime Minister in his car journeys, in which he broadcasts live conversations with his car, documents his work day, records his business visits and meetings. The study’s hypothesis is that live online streaming has greater rhetorical, communication, media and PR potential, can be persuasive, a political influence, and has many advantages over traditional forms of public communication.
Journal: Медии и език
- Issue Year: 1/2020
- Issue No: 7
- Page Range: 170-183
- Page Count: 14
- Language: Bulgarian
