INTEGRATED CONCEPT OF STRATEGIC MANAGEMENT AS A TOOL FOR EFFECTIVE TECHNOLOGY TRANSFER IN R&D ORGANISATIONS
INTEGRATED CONCEPT OF STRATEGIC MANAGEMENT AS A TOOL FOR EFFECTIVE TECHNOLOGY TRANSFER IN R&D ORGANISATIONS

Summary/Abstract: The process of strategic management in R&D organizations implies a broader context of observation, taking into account the impact of significant changes from the environment at national and international levels, as well as the specific characteristics of scientific research work. Efficient strategic management of R&D organizations means the existence of an integrated strategic management concept, and it is closely linked to efficient technology transfer, which is empirically presented in this paper on the example of R&D organizations (research institutes and faculties) in Serbia. Presented empirical research shows that efficient technology transfer has the strongest influence on the efficiency of R&D organizations, their results and collaboration potential. This paper aims to present an integrated concept of strategic management in R&D organisations as a tool by which many R&D results can be brought to life. The paper highlights the need for an integrated concept of strategic management in an R&D organisation with the aim to improve the technology transfer.

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