Aspects of relevance in the Romanian political discourse
Aspects of relevance in the Romanian political discourse

Summary/Abstract: This paper investigates political discourse from the perspective of relevance theory in relation to the function of reasonable persuasion oriented towards voters. The research’ objectives are to identify and to describe: 1) the mechanisms of persuasion used in election campaign speeches; 2) the meta-strategy of miming dialogue; 3) the manner in which political discourse infringes upon the principles of relevance. The accomplishment of the objectives requires a two-fold methodology: rhetorical and linguistic by means of instruments of lexical-semantic, pragma-stylistic and logical-argumentative analysis. The research is focused on political election campaigns speeches: slogans and speeches of the Romanian recent election campaigns.The most frequently encountered discourse strategies are: i) the use of various types of fallacious reasoning and ii) vague language.

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