CATCHING THE IT DEVELOPMENT TRENDS: WHAT ARE THE ODDS?
CATCHING THE IT DEVELOPMENT TRENDS: WHAT ARE THE ODDS?

Summary/Abstract: The development and innovations of the Information technology (IT) sector influence on development dynamics and success of all other industry sectors and economy on a global level. This phenomenon is particularly emphasized in the media sector where new achievements are inducing the changes in existing business models. Tracking IT sector progress and the development of digital products today becomes a prerequisite of companies’ financial success and it can be even a question of its survival. As of the importance of this sector, this article analyses the development trends in the IT industry on the level European Union members and in Croatia, as a developing country and according to 2018 European Scoreboard, moderate innovator country. This topic is being analysed through two perspectives: The existing gap in development trends of the IT sector on the developed and developing markets and observing the economic key factors which are influencing the development of this sector. The aim of this paper is to identify whether the IT sector in developing markets can follow the market trends in developed countries or are they, even in this sector lacking behind. For the aforementioned, the authors conducted an analysis of reports published through the Eurostat and Statista platforms as well as information of financial success of 298 small, medium and large Croatian IT companies during the last five years.

• Details
• Contents