Mangelhafter Adressatenzuschnitt in ukrainischen und deutschen politischen Youtube-Interviews
Inadequate targeting in Ukrainian and German political YouTube interviews
Author(s): Khrystyna DyakivSubject(s): Applied Linguistics
Published by: AV ČR - Akademie věd České republiky - Slovanský ústav and Euroslavica
Keywords: Ukrainian Youtube interview; German Youtube interview; poor recipient design; communication failure; contrastive linguistics
Summary/Abstract: The article investigates Ukrainian and German YouTube interviews from the point of view of contrastive linguistics. The purpose of this paper is to separate out the interview as a communicative genre and to determine the main aspects of research on discrepancies in expectations among interview participants, in particular to clarify the role of poor recipient design as the cause of communication failures. Results indicate that poor recipient design is the most common source of communication failures in both languages.
Journal: Germanoslavica
- Issue Year: XXX/2019
- Issue No: 2
- Page Range: 17-40
- Page Count: 24
- Language: German
- Content File-PDF
