Ulus Ötesi İtibar Yönetimi: Türk İnternet Haberciliğinde Kanada Başbakanı
International Reputation Management: Canadian Prime Minister in Turkish Internet Journalism

Summary/Abstract: The aim of this study is to reveal the reflections of transformations in the field of reputation management and media practices. In the first section, in which are the theoritical framework, the history of political communication, political marketing, election campaigns and their new aims in the politics are explicated. The second part of the study is the research part which is based on the opportunities offered by the new politics to political communication is included. In this section, the practices evolving from traditional politics to new politics are analyzed in the Turkish media through the presentation of the acts served by Justin Trudeau who is the Prime Minister of Canada, from his country through international news agencies. The analysis includes how the Prime Minister Justin Trudeau is presented in the Turkish media with an identity positioning and whether or not there are new politics tendencies in this position. As a result, it has been revealed that the Canadian government has made an identity positioning through the leadership identity in foreign policy and this situation carries new politics elements.

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