Entrepreneurial values research in Serbia
Entrepreneurial values research in Serbia

Summary/Abstract: Research on entrepreneurship has grown dramatically over the past decade, with the recognition of new ventures as major contributors to of creation and economic growth. This paper is based on empirical survey of students of business economy like prospective entrepreneurs toward more contextual and process oriented research, trying to explain behaviour, predict performance and motivation for entrepreneurial values verification, ideas, innovation and culture. The purpose of this research is to explore the entrepreneurship profile of Serbian students and to make an evaluation for their entrepreneurship orientation. The survey was conducted by direct interviewing during 2013, on a sample of 143 respondents of both genders (61 male and 82 female), aged 20 to 55 years. Respondents were students of economic profile in an random sample. The research methods used are: ANOVA (one and two factor analysis of variance), multivariate analysis of variance (MANOVA), Tukey's 'post hoc' test and factor analysis (with Likert type items). Seeking to clarify the construct of individual entrepreneurial intent, there is found positive attitude of Serbian students towards entrepreneurship, with different level of self 'efficacy, competence factors to initiate entrepreneurial initiative. According to the empirical findings, becoming an entrepreneur and acting as an entrepreneur are both aspects of the entrepreneur's learning process, which in turn has an effect on the personality characteristics of the entrepreneur. Entrepreneurial characteristics amongst university students would further impact some insights for entrepreneurship education and training in Serbia.

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