METHODOLOGICAL FEATURES OF MODERN SOCIAL COMPARATIVE STUDIES
METHODOLOGICAL FEATURES OF MODERN SOCIAL COMPARATIVE STUDIES

Summary/Abstract: In the sociology of the organization, the problem of the formation of future competitive specialists is designated by the Government of the Russian Federation, as one of the prioritised and urgent problems facing domestic higher education. The success of the future specialist's adaptation to the system of professional and interpersonal relationships established in a company or organization, on the one hand, provides them with a sense of comfort and satisfaction with their status and achievements in their professional activities, and on the other hand, makes them the most competitive when moving up the career ladder. The main hypothesis is the assumption that people have different likelihood of success in organizational cultures of different types, depending on personal characteristics and level of consciousness. In the competitive market for companies, it is particularly important to improve the methodological features of modern social comparative studies. The issues of evaluating systems, quality of services, and customer satisfaction largely determine the ability of companies to operate successfully in an emerging market. At the same time, the assessment of the quality of services, customer satisfaction should be performed from the consumer perspective, and their consciousness.

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