CULTURAL TOURISM OF MONTENEGRO
CULTURAL TOURISM OF MONTENEGRO

Summary/Abstract: In this paper the proposed approaches to the management of cultural tourism and tourism in general are considered. The first is a review of the historical context of cultural tourism, and, through the collection of the opinions of numerous authors, an overview of the concept itself. Then there was a parallel between broken concepts, culture and tourism, and synergy and networking of these two terms. Furthermore, Montenegro is taken to be the study case, as country which has been recognizable in previous years, as one of the prosperous tourist countries in the region and beyond. Montenegrin cultural tourism and tourism in general were analyzed since the restoration of Montenegrin independence in 2006. The SWOT method was used, the application of which were obtained qualitative results that define the guidelines and suggestions for further development of cultural tourism and tourism in general in Montenegro.

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