Развитие на конферентния хотелиерски продукт във Велико Търново в условията на Ковид 19
Development of Conference Hospitality Product in Veliko Tarnovo under the Conditions of COVID-19
Author(s): Nadezhda KostadinovaSubject(s): Economy, National Economy, Micro-Economics, Marketing / Advertising, Tourism, Socio-Economic Research
Published by: Великотърновски университет „Св. св. Кирил и Методий”
Keywords: conference product; COVID-19; tourism
Summary/Abstract: The periods of crises usually make visible the faults in number of businesses including tourism and hospitality ones. The lack of on time development drivers in their specific products makes the economic prosperity of enterprises harder. The entrepreneurs in Veliko Tarnovo destination that develop conference hospitality product also fall into this number. There are many lapses but many positive prerequisites simultaneously that would define the future development of this niche product. In the current paper, all of them are referred to the current unprecedented situation caused by COVID-19. The paper is based on analyses of the existing conference hospitality product in the destination.
Journal: Социално-икономически анализи
- Issue Year: 2020
- Issue No: 2
- Page Range: 199-208
- Page Count: 10
- Language: Bulgarian