Crisis Management Strategies in Jordanian Hotel Industry
Crisis Management Strategies in Jordanian Hotel Industry
Author(s): Maisoon Abo Murad, Abdullah Al-KharabshehSubject(s): Economy, Business Economy / Management, Tourism
Published by: ASERS Publishing
Keywords: crisis management; hotel industry; tourism industry; crisis management strategies; Jordanian hotel industry;
Summary/Abstract: The aim of the current study is to identify the crisis management strategies in five-star hotels in Jordan. The most world wild crisis management strategies in hotel industry were synthesized from the literature. Data for this study were collected from 50 managers in five-star hotels in Amman. Self-administrated questionnaires were distributed to the targeted sample. SPSS was used to analyse the data and test the hypotheses. The findings showed that the strategies used to manage crises are coping and response strategies; furthermore, the most common strategy is the changing path strategy. This study offers some new insights about crisis management in Jordanian hotels. So, it aims to contribute to this growing area of research in developing countries.
Journal: Journal of Environmental Management and Tourism (JEMT)
- Issue Year: XII/2021
- Issue No: 02 (50)
- Page Range: 578-587
- Page Count: 10
- Language: English
- Content File-PDF