THE SOCIAL MEDIA PRESENCE OF ROMANIA’S MAIN MUNICIPALITIES
THE SOCIAL MEDIA PRESENCE OF ROMANIA’S MAIN MUNICIPALITIES

Summary/Abstract: The present paper is analysing the measure in which several municipalities from Romania are using social media networks to reach out to their constituents and inviting them to have a collaborative talk on local public administration. The way people are communicating has changed in the last years due to the mainstream use of social media. Municipalities are adapting and start using social media in order to engage citizens with messages because of the high number of users of these networks. One of the most popular such network is Facebook and we are going to concentrate our attention on the presence of municipalities in this network. Municipalities engaging citizens on social media brings additional transparency to governance while increasing the degree of interaction and information.

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