The Political Cartoon: a Means of Shaping Political Opinion? Cover Image

Die Politische Karikatur: ein Mittel zur politischen Meinungsbildung?
The Political Cartoon: a Means of Shaping Political Opinion?

Author(s): Veronica Câmpean, Alfred Fellner
Subject(s): Politics / Political Sciences, Civil Society
Published by: Universitatea »Babes Bolyai« Cluj - Facultatea de St. Economice si Gestiunea Afacerilor
Keywords: political cartoon; Allgemeine Deutsche Zeitung für Rumänien; visual framing; opinion shaping;

Summary/Abstract: The present work investigates the contribution of cartoons to the political opinion-forming of their viewers. Through the visual framing, from the caricaturist’s subjective point of view, one aspect is emphasized, one problem is illustrated. By questioning certain facts or exposing things through the cartoon, the author challenges the viewer to think along, opens up new perspectives and helps him to form political opinions. The article aims to highlight the topics and the formal, content-related and stylistic structures according to which the cartoons from the Allgemeine Deutsche Zeitung für Rumänien (ADZ) published in 2019 contribute to the political opinion-forming of its readers. It is important to determine which of the above-mentioned characteristics are mainly used to reflect, in excerpts, those states of affairs which the newspaper has put on the agenda of its readers and which have thus gained predominant importance. In order to investigate this, the following hypothesis is put forward which can be confirmed or disproved by analyzing the characteristics of political cartoons: The cartoons published in the ADZ contribute to the political opinion of the viewers.

  • Issue Year: XIX/2020
  • Issue No: 1
  • Page Range: 143-157
  • Page Count: 15
  • Language: German