BEHAVIORAL EVIDENCE ANALYSIS ON FACEBOOK: A TEST OF CYBER-PROFILING Cover Image

BEHAVIORAL EVIDENCE ANALYSIS ON FACEBOOK: A TEST OF CYBER-PROFILING
BEHAVIORAL EVIDENCE ANALYSIS ON FACEBOOK: A TEST OF CYBER-PROFILING

Author(s): Szde Yu
Subject(s): Behaviorism, Criminology, Social Informatics, ICT Information and Communications Technologies
Published by: Evropski defendologija centar za naučna, politička, ekonomska, socijalna, bezbjednosna, sociološka i kriminološka istraživanja
Keywords: profi ling; behavior; evidence; analysis; Facebook;

Summary/Abstract: This article applies criminal profiling in a cyber-context. More precisely, a deductive profiling method, behavioral evidence analysis, is adopted to develop cyber-profiling that aims to analyze the subject’s online behaviors. In the present study, Facebook.com was chosen as the research site and cyber-profiling was applied to analyze Facebook users’ online behavioral evidence. The goal was to predict some of their personality traits, namely self-control. The information revealed by the user was regarded as online behavioral evidence. Profiling based on such evidence successfully identify most people with low self-control, as confirmed by the participants themselves. The results show that accurate profiling is achievable, although cyber-profiling on Facebook by no means can represent the full scope of cyber-profiling.

  • Issue Year: 16/2013
  • Issue No: 33
  • Page Range: 19-30
  • Page Count: 12
  • Language: English