Społeczeństwo i kultura jako definicyjny kontekst badań nad wpływem technologii na ponowoczesnego człowieka
Society and culture as a definitive context for research on the impact of technology on the post-modern human

Summary/Abstract: Based on an analysis of selected definitions of the terms used for society and culture, the authorcreates the sociological theoretical framework for the article. In conjunction with the characterizedphenomenon of digital transformation, extensive and far-reaching conclusions are formulated onthe impact of new technology for postmodernity. In relation to the scientific achievements of Buberand Tischner, the author deeply analyzes the assumptions of philosophy of dialogue. This allows theobservation of a wide dimension in the relationship between the relational nature of social relations,the condition of the individual, the durability of the systems humans create, the technocratic directionof civilizational development and the consumerist attitude to reality in contemporary society ofthe 21st century.The author describes technological worship and presents the negative consequences of digitaltransformation processes. On the example of the service sector, the transition is presented as symbolicculture based on the relations and dialogue with technical and functional culture.The research method used in the article is a review of the scientific literature. In the study, theauthor set the goal of determining the impact of digital transformation on humans in the context ofthe definition of culture and society. As a result of the research, the author states that technologicalinsight (i.e. looking at technology as a way of resolving all contemporary problems) has the dangerof successively weakening man, and could lead to a deepening of social inequalities. The author alsoemphasizes the need to deepen research on the consequences of the digital transformation on societyand culture and to develop models that can reduce the negative consequences of the change process.

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