Corporate Diplomacy in Human Resources Management bin the Context of Multinational Corporations in Slovakia
Corporate Diplomacy in Human Resources Management in the Context of Multinational Corporations in Slovakia

Summary/Abstract: Corporate diplomacy forms and determines companies’ relationships with their employees, suppliers, business partners and other stakeholders. Understanding and application of the process of corporate diplomacy are indispensable for all companies operating on international markets, but also for those who are trying to penetrate there. A diplomatic approach becomes an essential part of the management of multinational companies, especially in relation to their subsidiaries in different countries. The aim of the paper is to identify corporate diplomacy practices at the level of human resource management in four branches of multinational corporations in Slovakia. Through structured interviews, we mainly looked at diplomatic practices related to employee motivation and corporate social responsibility, which is part of their corporate identity. Based on the interview, it can be concluded that participating multinational companies practice their diplomacy through at least partial localisation of its human resources management. To align the practices of headquarters and subsidiaries, there is focus on common set of values.

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