Podaj majko - semiotička analiza podgorskog identiteta
Give mother - semantic analysis of Foothill identity

Summary/Abstract: On the trail of the meaning of the phrase “Give Mother”, this investigates the practice of begging in the Velebit Podgorje (foothills). Although the practice of begging has gradually become dormant since World War II, narratives of beggar stereotypes are still present in the wider region. Field reasrch using interviews was conducted in the coastal areas between Sv. Juraj in the north and Sv. Magdalene in the southern part of the Velebit foothills, with a focus on the ethnography of the interaction of itinerant beggars from the area around Jablanac and the domicile population of the wider region. In Barić Draga and Lukovo Šugarje were discovered memories of the elaborate system of regional concern over the beggars. Beggars can be interpreted as the familiarization of local “others”. The system of care, on the family level consisted of domesticating the beggar, serving and giving food, in local communities beggars remained for several weeks. At the edges of the region there is no remembrance of the familiarisation of beggars, but the lies, performing beggars who beg by saying, “Give Mother”. Accordingly, they stigmatized all beggars, then all the inhabitants in surrounding of Jablanac, and eventually the entire foothill region. Here are analysed the final moments of begging, but also the relationship between the physical social feelings and physical indicated processes, relating to their usage. The mechanisms of stigmatization and stereotype formation of social memories of moments on the everyday discourse of communication within the region and the execution of its vision are analysed.

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