A SWOT ANALYSIS OF ALTERNATIVE TOURISM POTENTIAL OF SINOP PROVINCE Cover Image

SİNOP İLİNİN ALTERNATİF TURİZM ÇEŞİTLERİ AÇISINDAN SWOT ANALİZİ
A SWOT ANALYSIS OF ALTERNATIVE TOURISM POTENTIAL OF SINOP PROVINCE

Author(s): Çağrı Eryilmaz, H. Kutay Aytuğ, Semra Uçar, Okan Can
Subject(s): Geography, Regional studies, Evaluation research, Economic development, Tourism
Published by: Karadeniz Araştırmaları Merkezi
Keywords: Sinop; Alternative Tourism; Rural Tourism; Nature Tourism; SWOT Analysis;

Summary/Abstract: Alternative tourism, which is used to define small-scale projects based on local population since 1970s, is a different concept than mass tourism depending on sea, sun and sand. Tourism is one of the most important economic activities in Sinop that is promoted as a city of culture, tourism and education. Short summer season limits current tourism activities and so the development of city depending on tourism. However, Sinop has an enormous tourism potential thanks to it untouched nature, national parks, lakes, caves, wild life, cultural and archaeological values with 5.000 years of history. In order to assess the alternative tourism potential and destinations of Sinop, this study conducted 22 semi-structured interviews with local stakeholders in 2018 October. Following, a SWOT analysis was performed within the framework of the findings of interviews. According to the tourism stakeholders, Sinop has a potential to become an important destination for alternative tourism types such as cultural tourism, rural tourism and sports tourism. However, the city is not able to realize this potential sufficiently due to lack of coordination among tourism stakeholders and poor infrastructure and urban transportation. Finally, suggestions depending on both the results of SWOT analysis and findings of interviews, are proposed to develop alternative tourism in Sinop.

  • Issue Year: 2020
  • Issue No: 67
  • Page Range: 715-736
  • Page Count: 22
  • Language: Turkish
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