Odstupanja od jezične norme – talijanski jezik digitalnog doba
DEVIATIONS FROM THE LANGUAGE NORM – THE ITALIAN LANGUAGE IN THE DIGITAL AGE

Summary/Abstract: This paper examines the use of Italian digital language, which is often evaluated in negative terms. Considering the fact that internet communication occupies an important place in the life of modern man, the study of the features of digital language has been the subject of much research. For those born in the digital age (it. nativi digitali), digital has become the norm to the extent that it is difficult to imagine life without multimedia interaction through modern means of communication (Bralić 145). Digital text is different from traditional written text and the rapid obsolescence of new media is changing the habits of digital language users. Italian, which has existed exclusively in the traditional written form for centuries, and has received full spoken use in the last seventy years (largely thanks to television), faces today a new revolutionary phase of development in which the majority of Italians in everyday life use written digital language. In this way, the digital age marked a return to the Italian written language. However, the language of forums and social networks is an informal language (e-Italian), quite different from the former, exceptionally formal, written Italian. The aim of this paper is to study and explain the linguistic features of the Italian language in Internet communication. The focus is on the language of blogs, forums, and social networks written in Italian over the last three years, from the beginning of 2018 to the end of 2020. The question is whether everything that deviates from the norm in the language is wrong or if, on the contrary, demonstrates the stability and ability of the language to adapt to new media and thus new conditions.

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