GROWING INTEREST IN BOOK IN THE CONSUMER SOCIETY– WHAT CAN IT MEAN? Cover Image
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CO MOŻE OZNACZAĆ FASCYNACJA KSIĄŻKĄ W SPOŁECZEŃSTWIE KONSUMPCYJNYM?
GROWING INTEREST IN BOOK IN THE CONSUMER SOCIETY– WHAT CAN IT MEAN?

Author(s): Małgorzata Góralska
Subject(s): Cultural Essay, Political Essay, Societal Essay
Published by: Wydawnictwa Uniwersytetu Warszawskiego
Keywords: książka; czytelnictwo; promocja czytelnictwa; gadżety czytelnicze; miasteczka książek; wsie książek; miasta książek; miasto książek; wieś książek; miasteczko książek; promote reading; promote libraries; book towns; book markets

Summary/Abstract: The article discusses the issue of using the ideas and image of a book in various contexts: project-making, marketing, urban planning, business. Item used to promote reading and libraries are described as well as gadgets for readers and book-shaped objects. The article discusses the issue of using the ideas and image of a book in various contexts: project-making, marketing, urban planning, business. Item used to promote reading and libraries are described as well as gadgets for readers and book-shaped objects.

  • Issue Year: 424/2009
  • Issue No: 03
  • Page Range: 105-114
  • Page Count: 10
  • Language: Polish
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