Nowy program na rzecz konsumentów – Poprawa odporności konsumentów na potrzeby trwałej odbudowy
New Consumer Agenda – strengthening consumer resilience for sustainable recovery

Summary/Abstract: The paper provides a shortcut of the ‘New Consumer Agenda – strengthening consumer resilience for sustainable recovery’ that is enshrined in the EC Communicate from 13 November 2020. The programme constitutes an outline of goals, which the European Commission plans to achieve between 2020 and 2025 that were divided into five priority areas: (1) the green transition; (2) the digital transformation; (3) redress and enforcement of consumer rights; (4) specific needs of certain consumer groups and, (5) international cooperation. The burden of proper implementation of the solutions outlined in the Agenda, especially with regard to green transition, is to a large extent contingent on consumers. Promoting and enhancing grassroots actions is thus intended to bring most efficient and stable effects. An additional aspect of the programme is to provide effective measures of keeping high level of consumer protection in the COVID-19 reality and afterwards. The challenges that need to be met revolve around the impact that the pandemic had on the travel and tourism sector, online commerce and social consumption patterns, with regard to the increased waste production in particular. The shortcut of the Agenda enshrined in this paper concentrates on the initiatives, which the Commission intends to take up in the upcoming years, from the perspective of the declared goals of the programme.

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