ORGANIZATIONAL CULTURE AND ENTREPRENEURSHIP
ORGANIZATIONAL CULTURE AND ENTREPRENEURSHIP
Author(s): Holly KrouseSubject(s): Economy
Published by: Visoka škola za poslovnu ekonomiju i preduzetništvo
Keywords: Culture change; involvement, learning; quality
Summary/Abstract: As our society changes, the values and culture of its members changes with it.Businesses need to adapt their organization to these changes in culture in order tobe successful. The Chrysler Corporation was failing as an organization until theyembraced culture change. By involving people, focusing on learning, andemphasizing quality, they were able to adjust and are now a profitable business. Bycomparing Family Health West’s process to Chrysler’s process, one can betterunderstand the process of culture change in business
Journal: International Review
- Issue Year: 2012
- Issue No: 3-4
- Page Range: 27-31
- Page Count: 5
- Language: English