Post-folklore of internet communication in the axiological dimension
Post-folklore of internet communication in the axiological dimension

Author(s): Zhanna Zaharivna Denysyuk
Subject(s): Anthropology, Social Sciences, Economy, Customs / Folklore, Media studies, Communication studies, Sociology, Cultural Anthropology / Ethnology, Social development, Sociology of Culture, ICT Information and Communications Technologies, Globalization, Identity of Collectives
Published by: Національна академія керівних кадрів культури і мистецтв
Keywords: post-folklore; ICT; internet; communication; axiology; modern trends; cultural development;
Summary/Abstract: English Edition The monograph is devoted to the study of the post-folklore phenomenon that has been formed within the environment of Internet communication and genetically related to classical folklore samples. However, regarding its external and internal features and characteristics, it refers to phenomena of a fundamentally new cultural level which reflects the mosaic of socio-cultural reality, accumulates and transmits the values, ideas, and ideals of the society acts as a stabilizing beginning in comprehending sociocultural realities. Internet technologies, create modern communicative practices and set new formats for the existence of culture and its artifacts on the Internet as well as cause a radical rethinking of the value-semantic dominants of society in a digital environment. The monograph is addressed to specialists in the field of cultural studies, philosophy of culture, art historians, students of educational institutions of art and culture, to all who are interested in the indicated problems.

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