Process as an innovation
Process as an innovation

Author(s): Lubcho Varamezov, Iskra Panteleeva
Subject(s): Economy, Business Economy / Management, Marketing / Advertising
Published by: Wydawnictwo Uniwersytetu Ekonomicznego w Poznaniu
Keywords: business;innovations;
Summary/Abstract: The aim of the chapter is to present key essential aspects of innovation and their species diversity. Basic definition formulations are considered. The emphasis is on business process innovation. One case study of company from Bulgaria that has implemented business process innovationsis described, as well as the results of the innovation changes. With the help of various cognitive, analytical, inductive-deductive, case and simulation methods, students achieve the acquisition ofnew knowledge by combining theoretical statements, including familiarity with some international standards, and practical skills based on the principle of learning by doing. The topic draws students’ attention to the need for a comprehensive examination of the issues of innovative change and the formation of economic thinking, oriented towards the implementation of business solutions for sustainable prosperity based on innovative development.

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