STUDY ON SOCIAL ENTREPRENEURSHIP IN ROMANIA
STUDY ON SOCIAL ENTREPRENEURSHIP IN ROMANIA

Author(s): Silvia STROESCU, Vlad-Andrei PORUMB
Subject(s): Economy, National Economy, Business Economy / Management
Published by: Discobolul Publishing House
Keywords: entrepreneurship; social entrepreneurship; Romanian setting;
Summary/Abstract: Entrepreneurship represents the process of creating added value by committing the necessary time and effort while taking financial, psychological and social risks. Successful entrepreneurship suggests an approach to creation - the creation of something modern and profitable at the same time. The value is provided by the utility of the product or service offered to both the entrepreneur and the clients. Unlike the traditional entrepreneurship framework, social entrepreneurs are fundamentally seeking to produce “social esteem” instead of benefits, their work pursuing long-term poverty alleviation. Because the field of entrepreneurship is still emerging in Romania, businessmen often face barriers such as the ambiguities in the legislative system or lack of financial resources. We therefore decided to carry out a detailed study of what social entrepreneurship means in the Romanian setting and provide answers to some of the key questions that may lead to developing this market. Our study will have an essential educational role in proving that the business model is best suited to improving, for example, the living conditions of the marginalised, as well as reducing the number of socially assisted people and turning them into active actors in the labour market. Social enterprises are likely to put increasing pressure on the market to achieve social change, which we consider beneficial for society.

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