Key Performance Indicators System for Small and Medium-sized Enterprises in Non-productive Automotive in the Czech Republic: A Research Design
Key Performance Indicators System for Small and Medium-sized Enterprises in Non-productive Automotive in the Czech Republic: A Research Design

Author(s): Nikola Janíčková, Ondrej Zizlavsky
Subject(s): Business Economy / Management, Micro-Economics
Published by: Masarykova univerzita nakladatelství
Keywords: key indicators; performance measurement; Balanced Scorecard; small and medium-sized enterprises; company performance;
Summary/Abstract: The aim of this article is to outline the research process that will be driven by small and medium-sized enterprises (SMEs) operating in the automotive industry as a car dealers or as other nonproductive works. The research will lead to the creation of key performance indicators system based not only on the Balanced Scorecard approach, but also on the other methodologies like as critical success factors that can improve and streamline financial management not only for firms in non-productive Automotive, but also for other companies. The research methodology consists of two parts. First part is literature review of scientific knowledge and finding a gap in knowledge in this area and second is schedule and planning of individual parts of the research, including to define the main research questions. The scientific aim of upcoming research is to define a system of key performance indicators based on the Balanced Scorecard approach, which will be applicable to all SMEs in the Czech Republic operating in the selected sector. The results of literature review show that it is necessary to define a system of financial performance management for nonproductive SMEs, because there is a lower level of knowledge and understanding in the financial performance and key indicators. But even this research cannot be without certain limitations. The limitation is that SMEs often lacking the necessary finances or knowledge of how implement this approach.

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