EVALUATION OF DESTINATION MANAGEMENT ORGANIZATIONS FINANCING IN BANSKÁ BYSTRICA REGION
EVALUATION OF DESTINATION MANAGEMENT ORGANIZATIONS FINANCING IN BANSKÁ BYSTRICA REGION

Author(s): Ľubica Šebová, Radka Marcekova, Veronika BELIČKOVÁ, Ján Šebo
Subject(s): Business Economy / Management, Regional Geography, Economic policy, Tourism
Published by: Masarykova univerzita nakladatelství
Keywords: Banská Bystrica region; destination management organization; financing;
Summary/Abstract: Currently, there is one regional and seven local destination management organizations in the Banská Bystrica Region. The aim of the paper is to explore and evaluate the financing of destination management organizations operating in the Banská Bystrica region. We have obtained the materials from individual organizations as well as from various institutions' websites. We have focused on exploring the sources of organizations funding in the years 2016 and 2017. The financing of tourism organizations is secured from public and private sources, while the funding sources of the organization according the Law Act No. 91/2010 about the tourism support as amended may include membership fees, grants from the state budget, voluntary contributions of municipalities, natural and legal persons, income from activities, sales of products and services, rewards for mediation, income from the activities of tourist information centers, income from the sale of advertising space, non-repayable financial contributions from domestic and foreign sources and other sources of income. We have found out that destination management organizations operating in the Banská Bystrica Region received in 2017 total grants of € 299,685, which represents only a 6.9% share of state grants paid to local destination management organizations in Slovakia (€ 264,655 in 2016, which means 7% share). Organizations are mostly funded by state grants and membership fees. Own income forms only a small part of their financial resources.

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