OD SOCIÁLNÍCH INOVACÍ K ADVOKACII (SE ZAMĚŘENÍM NA MĚSTO BRNO)
FROM SOCIAL INNOVATIONS TO ADVOCACY (FOCUSING ON THE CITY OF BRNO)

Author(s): Mirka Wildmannova, KRISTÝNA ZÁRUBOVÁ
Subject(s): Social differentiation, Socio-Economic Research
Published by: Masarykova univerzita nakladatelství
Keywords: social innovation; advocacy process; public policy, advocacy;
Summary/Abstract: Social innovation serves to eliminate differences in society, so their goal is to influence and correct social change. They include new methods, services or approaches to problem solving than those currently introduced and serve to improve and improve the social environment. Social innovation is crucial for the economic and social development of society. Advocacy is an activity that seeks to influence political, economic or sociual decisions with to a positive change in policy, practice or attitude and involves direct access to decision makers at different levels. In the Czech Republic, the introduction of social innovation is supported by projects from the European Social Fund. The aim of the paper is to find out the possibilities of advocacy tools supporting social innovation possibilities of functioning and implementation into public policies in the Czech Republic. The research was based on a questionnaire survey on the implementation of advocacy work for selected implementers and applicants for support from the European Social Fund, focusing on the project of the City of Brno. The survey showed that advocacy has its place in innovation projects and further support and development of this tool is desirable. The limits currently being addressed by the entities are mainly related to the limited capacities, financial demands and relatively low knowledge of the tools they can use in the advocacy.

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