The Importance of Ethical Language in Business Communication
The Importance of Ethical Language in Business Communication

Author(s): Anamaria-Mirabela Pop, Monica-Ariana Sim
Subject(s): Social Sciences, Economy
Published by: Udruženje ekonomista i menadžera Balkana
Summary/Abstract: Language is culturally transmitted. It means that the language people use is the result of influences different factors had upon them: parents, educators, colleagues, and media. When conveying a message, it is important to think not only about the words that help with clarity but, also, it is crucial to consider the meanings of different words. In the business world, for companies operating in foreign countries, the language used plays a central role in how these companies are perceived, thus the language and the culture of that country coexist. In today’s world, effective communication is critical to a company’s success since it strengthens relationships, improves decision-making, and improves problem-solving abilities. Yet, successful business communication means that the communication must include the application of ethical standards during communication. Thus, this paper aims at presenting the relationship between communication and business, with emphasis on ethical language.

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