Социокултурни ефекти от свиването на тиражите на печатните медии
Socio-Cultural Effects of Shrinking Circulations of Print Media

Author(s): Panayot Stefanov
Subject(s): Social Sciences, Media studies, Communication studies
Published by: Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски”
Keywords: print media; press; circulation; reading; attention; democracy
Summary/Abstract: The article ”Socio-cultural effects of shrinking circulations of print media” with author Panayot Stefanov researches the socio-cultural effects of the transition of the public from traditional to new media in the conditions of the digital turn. The main hypothesis of the text is that the outflow from the press and the growing consumption of the internet are two interrelated but not necessarily reciprocal processes. Through a comparative analysis between two mirror national media landscapes – Finland and Bulgaria – and a comparison with the culture and reading habits, the report substantiates the dependence between the quality of the media and political indicators in the two countries and in modern information society in general.

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