Регионална идентичност в национален ефир чрез предаването „България в 60 минути“ на БНТ 1 (01-28 февруари 2021 г.)
Regional Identity on the National Broadcast through the „Bulgaria in 60 Minutes“ Programme on BNT 1 (01-28 February 2021)

Author(s): Blagovest Iliev
Subject(s): Social Sciences, Media studies, Communication studies
Published by: Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски”
Keywords: regionalization; regional programs; local journalism; public television
Summary/Abstract: The present study aims to analyze the regional identity through the national airwaves. To achieve this, several research tasks are set: to study the television broadcast of the show “Bulgaria in 60 minutes” daily; to set basic indicators – the author used television, topic, and result, which are used to form the television policies for the realization of the regional identity on national air; to compare four weeks of the transmission according to the set indicators, concluding for the period. The present study includes an analysis of the regional television policies implemented in the thematic areas of the program “Bulgaria in 60 Minutes” on BNT 1. Television regional policies of BNT historically present the regional programs of the Bulgarian National Television, presenting the main changes over the years. The analysis traces the used genres and the thematic distribution of the journalistic materials by regions in the only TV show in which news and stories from the country are presented.

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