Wartości społeczne w kontekście dewaluacji idei politycznych
Social values in the context of devaluation of political ideas

Author(s): Zbigniew Boleń
Subject(s): Political history
Published by: Wydawnictwo Uniwersytetu Śląskiego
Keywords: political ideas; social values; abstention; axiology in politics; public relations
Summary/Abstract: The strategy of public relations employed by major political parties in Poland is primarily based on ideological and philosophical discrepancies in the society, thus distracting people’s attention from the programme discrepancies, which appear to remain in the background. Axiological references in politics are intended to maintain emotional bonds with potential voters. The aim of the study is to examine the influence of political ideology on the results of the election and the reasons for abstention. The ideas referred to as social are being abused and exploited by politicians in the power struggle. Unfulfilled election promises lead directly to the devaluation of political ideas. This weakens the individual’s willingness to participate in public life, which is not without significance for modern democracy.

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