SYSTEM THINKING FOR TOURISM MANAGEMENT – COMPETITIVENESS AND SUSTAINABLE DEVELOPMENT. ROMANIAN CASE
SYSTEM THINKING FOR TOURISM MANAGEMENT – COMPETITIVENESS AND SUSTAINABLE DEVELOPMENT. ROMANIAN CASE

Author(s): Mihaela Vartolomei
Subject(s): Economy, Business Economy / Management, Tourism
Published by: Udruženje ekonomista i menadžera Balkana
Keywords: system thinking;tourism management;national innovation system;competitiveness;sustainable development;
Summary/Abstract: This research presents the tourism as a system emphasizing the imperative of systemic thinkingapproach for the tourism industry, as a novelty. Then the author makes a survey of the Romaniantourism system, using statistic data from National Institute of Statistics and Eurostat database, and datacollected from various official, governmental and semi-official published reports, research journals,newspaper reports, research articles, websites and works of individual scholars: The Travel & TourismCompetitiveness Report 2017 from World Economic Forum, Travel & Tourism Economic Impact 2018from World Travel & Tourism Council, Tourism Investment Masterplan, Transnational Strategy for theSustainable Territorial Development of the Danube Area with Special Regard to the Tourism. The methodologyof the present paper is classic and there are used as methodological instruments the analysis,comparisons and synthesis of available information. The scope of the paper is to analyze the competitivenessand sustainable development in the tourism management for Romanian case, to conclude andto make recommendations. Hence, in conclusion, the Romanian tourism is under-developed accordingto its potential. The implementation of National Innovation System in Romania must be considered as afuture solution for better exploiting of the tourism potential and to make it more productive.

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