Business model attributes of value proposed regarding the postindustrial era
Business model attributes of value proposed regarding the postindustrial era

Author(s): Branislasv Zagoršek
Subject(s): Business Economy / Management, Evaluation research
Published by: Masarykova univerzita nakladatelství
Keywords: business model; value proposed; business model components; competitive advantage;
Summary/Abstract: Business model is a managerial tool to understand the logic of a company. Business model tells how a company creates values for customers, what are these values, and identifies how it is compensated for values provided. Business model consists of several blocks. These blocks are built by elements. In this paper the elements of a block of proposed value are observed and studied to clarify the relationship between them. The research was conducted on 231 Slovak companies in 2013/2014 using a questionnaire survey. After gathering, data were analyzed using both MS Excel and PSPP.

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