РОЛЯТА НА БИЗНЕС АНАЛИЗА ПРИ УПРАВЛЕНИЕТО НА СТОЙНОСТТА НА КОМПАНИЯТА
THE ROLE OF BUSINESS ANALYSIS IN MANAGING THE VALUE OF THE COMPANY

Author(s): Lyubomir Todorov
Subject(s): Economy, Business Economy / Management, Accounting - Business Administration
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: Business Analysis; Value Based Management; Value Management; Cash Flows; Cost of Capital; Capital Structure
Summary/Abstract: The essence of value-based management (VBM) has been clarified as a modern business management concept. Attention is drawn to three main groups of factors that influence the value of the company – cash flow, cost of capital and capital structure. The main tasks of business analysis have been identified as an important tool of modern management for each of these groups. Specific approaches, models and indicators for analysis are proposed on the basis of which the impact of these factors on the value of the enterprise can be assessed. The purpose is that the results of the analysis serve to make informedmanagement decisions aimed at increasing value.

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