TRENDS IN CULTURAL TELEVISION SHOWS
TRENDS IN CULTURAL TELEVISION SHOWS

Author(s): Ekaterina Titova
Subject(s): Social Sciences, Media studies, Communication studies, Theory of Communication
Published by: Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски”
Keywords: culture; cultural journalism; art journalism; television broadcast; culture program; cultural news
Summary/Abstract: This article present the current state of cultural journalism in Bulgarian cultural TV broadcasts and the analyzed representative of this type of formats is one of the few remaining.The process of development that is ahead of television formats devoted to this area is to evolve by updating of the content presented to meet the new prerequisites for uplift and audience requirements while still retaining its original concept. More specifically, the study analyzes the developments and trends in one of the few broadcasts on Bulgarian television – the morning block dedicated to culture on Bulgarian national television – “Culture.bg” reflected to the current problems and the significant cultural events from the country and abroad. The observation is carried out according to different criteria, such as broadcasting themes, genres, news breakdowns geographically and others. To outline the development of cultural journalism and the changes that take place in it also “how to” changing communication with the audience and the way of perceived culture.

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