PERSONALIZATION PROPAGANDA IN RUSSIAN TV SHOWS
PERSONALIZATION PROPAGANDA IN RUSSIAN TV SHOWS

Author(s): Albert Narbekov
Subject(s): Social Sciences, Media studies, Communication studies, Theory of Communication
Published by: Факултет по журналистика и масова комуникация, Софийски университет „Св. Кл. Охридски”
Keywords: Russian television; personalization; propaganda; political talk shows; international relations; public opinion
Summary/Abstract: This article shows how Russian media use personalization to increase pro-Russian influence on every Russian-speaking community. Based on the examples it gives an understanding,why such manner of representing the news can be dangerous as it increases nationalism and xenophobia, making the stereotypes rule over the facts. The long-term objective of my work is to prevent the development of such kind of personalization and to decrease the negative influence upon other countries.

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