What If Soft Power Becomes the New “Weapon” for World Leadership? Considerations on the Debate in Relation to the New World Order
What If Soft Power Becomes the New “Weapon” for World Leadership? Considerations on the Debate in Relation to the New World Order

Author(s): Francesco Petrone
Subject(s): Politics / Political Sciences, Supranational / Global Economy, Governance, Economic development
Published by: Scientia Moralitas Research Institute
Keywords: soft power; global order; BRICS; governance; neo-realism;
Summary/Abstract: Currently, there is much debate among scholars about whether or not the global order is changing. Although the debate is open, it is undeniable that the growing presence of “new emerging powers”, such as the BRICS, has undoubtedly begun to reshape the international system. Based on realist and neo-realist theories, we believe that “soft power” will play an important role in the future as a driver of this global change. Indeed, The BRICS are devoting a lot of energy in order to instigate change, and above all they have been able to take advantage of the supposed "decline" of the West. In any event, it will be necessary to understand whether their interest in improving their "charm power" is real or if is only a means of claiming future world leadership.

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