Comunicarea în relațiile economice internaționale
Communication in International Business and Economics
Author(s): Rodica CAPOTĂ-STANCIU, Irina David, Lucia-Mihaela Grosu-Rădulescu, Raluca-Elena Hurduzeu, Roxana-Elisabeta Marinescu, Mariana Nicolae, Cornelia Pătru, Anca Teodora Şerban-Oprescu
Subject(s): Economy
Published by: EDITURA ASE
Summary/Abstract: Objectives: - To raise awareness of the main theoretical elements necessary for company communication in international business in a globalized world - To form and develop international communication competences (the necessity of plurilingualism, of using various linguistic and non-linguistic registers, of continuous professional development, etc.)
Book: Relații Economice Internaționale - Teorii, strategii, instrumente și studii de caz
- Page Range: 648-665
- Page Count: 18
- Publication Year: 2017
- Language: Romanian
- Content File-PDF