Културният туризъм като конкурентно предимство на туристическата дестинация (на примера на Община Девин)
Cultural Tourism as a Competitive Advantage of a Tourist Destination (Example: Devin Municipality)

Author(s): Malina Shiblova
Subject(s): Economy, Tourism
Published by: Университет за национално и световно стопанство (УНСС)
Keywords: cultural tourism; competitive advantages; competitiveness
Summary/Abstract: The impact of tourism on regional development arises directly through: the growth of tourism products development; attracting tourists’ personal savings; creating an active regional consumer market and increasing the investment attractiveness of the local tourism industry. Cultural tourism helps to discover, study, compare and preserve cultural heritage. The more unique, authentic and valuable the cultural heritage is, the stronger the appeal and attractiveness of the tourist destination in which it is located.

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