Digital Transformation of Insurance Sector
Digital Transformation of Insurance Sector
Author(s): Tonina YanevaSubject(s): Economy, Financial Markets
Published by: Съюз на учените - Варна
Keywords: digital transformation; digital insurance; digital insurance leaders; SOG-e model; value chain
Summary/Abstract: Nowadays the digital revolution is one of the most important determinants of economic development. The penetration of Internet and the dynamically changing business environment confronts the conservative insurance sector with the opportunities and challenges, arising from the need to adapt to the digital economy. The global pandemic COVID-19 has had its impact and accelerated the digitalization process in the lagging insurance sector. The subject of this study are the problems, related to the determination of the nature and features of the digital transformation in the insurance sector. The purpose of this report is to examine the need of digital transformation in the insurance sector and the change in business models, due to the implementation and expansion of information technology. Through a theoretical summary will be revealed the impact of digitalization on the activities of insurance companies, on customers' behavior and will be drawn conclusions about the application of technologies for increasing the competitive power.
Journal: Известия на Съюза на учените - Варна. Серия Икономически науки
- Issue Year: 10/2021
- Issue No: 1
- Page Range: 97-104
- Page Count: 7
- Language: English