Research of the Digital Transformation in Bulgarian Insurance Companies
Research of the Digital Transformation in Bulgarian Insurance Companies
Author(s): Tonina YanevaSubject(s): Economy, Financial Markets
Published by: Съюз на учените - Варна
Keywords: digitalization; evaluation framework; insurance; software; premium; acquisition costs
Summary/Abstract: Insurance companies are making increasingly large-scale investments for implementing digital technologies. This gives rise to the need for systematized criteria and indicators for evaluating digitalization and its effect. In this study, an adapted evaluation framework for positioning insurance companies, according to the reached level of digital development is presented. Indicators, showing the cost of digital investments and the result of the insurance activity, from the consolidated financial statements are proposed. The development trend of the selected indicators - software value, gross written premium and acquisition costs, in the top 5 digitally advanced Bulgarian insurance companies are investigated for the period 2012 - 2021. The results of the research show that each of the analyzed insurers is characterized by specific development dynamics of the studied indicators. This can be used as a basis for future research.
Journal: Известия на Съюза на учените - Варна. Серия Икономически науки
- Issue Year: 11/2022
- Issue No: 2
- Page Range: 205-214
- Page Count: 10
- Language: Bulgarian