The Impact of „Corona Crisis“ on Slovak Radio Broadcasting
The Impact of „Corona Crisis“ on Slovak Radio Broadcasting
Author(s): Andrej BrníkSubject(s): Media studies, Health and medicine and law, Social Informatics, Social Norms / Social Control, ICT Information and Communications Technologies
Published by: Univerzita sv. Cyrila a Metoda v Trnave, Fakulta masmediálnej komunikácie
Keywords: coronavirus; crisis; media; radio broadcast;
Summary/Abstract: The lives of all people, not only in Slovakia but also in the whole world, have changed from day to day. Many regulations have come into rules that temporarily restrict the movement of persons or restrict the business of many small or large companies. The world has changed and the consequences will be felt for a very long time. The spread of the coronavirus and COVID-19 disease to the size of the global pandemic has affected all sectors of our daily lives. And it also hit the media. On the one hand, they are more read, listened and watched, but on the other hand, they are drastically decreasing the volume of advertisers and thus the advertising revenue. The corona crisis is also threatening the radio market. First, small local and regional radios may be affected by all measures and the associated drop in advertising. The contribution will show the reader the current situation on the Slovak Radio market and possible prognosis for the future.
Journal: Megatrendy a médiá
- Issue Year: 7/2020
- Issue No: 1
- Page Range: 492-501
- Page Count: 10
- Language: English
